APPNATION San Francisco was the FIRST global conference and expo focused exclusively on the consumer applications revolution and the burgeoning global app economy! Drew Ianni, the former chairman for the worldwide Ad:tech events, stepped up to the plate pitching AppNation as the first “major league” show solely about apps and the business ecosystem that supports them. So what kind of Identity do you develop for an event that is backed by years of experience but has a rather unknown name? Give it a larger than life feel. Bypassing the mundane route most conferences take after, FlavorInnovator produced vibrant graphics that held true to the nature of apps.